Having your products tested by industry experts and lovers is a great way to get insight into how they are perceived and received by real people in a professional and transparent way with no bias.

If you supply lash products and have a new line launching soon, here’s the chance for busy lash stylists to test them for real in their working environment.

Our reviewers are briefed to ensure that they submit an informative, fair and balanced review.

They have been selected as they have varying experience in the lash industry with no commercial affiliations, bias or allegiances with any other brands.

If they really like your product, they have the option to highly commend and recommend it. If they like it but prefer another product that they are currently using, we will be sensitive in our response.

We would love to work with you to help promote your products and it will cost you the product and its p&p. All we need from you are 4 samples.

This section is personally overseen by Julie Knight, the Editor-in-Chief who is herself, a busy lash stylist and trainer. She will also work with your product to ensure that she can ‘sense-check’ the outcome of the review.

If our reviewers have any concerns about your product, Julie will offer their feedback directly to you. You are free to make a decision about whether you would like us to feature it with your short (one line) response to the review findings. We know that you are striving to support the industry just as we are and we are here to help, not hinder.

Please not that to comply with industry regulations, our reviewers must be able to use your products in their locality. We will start with UK based lash stylists so your products must meet EU regulations in order for our testers to be covered by their insurers. It will be their duty to check first.